A social cognitive theory: Perspective of the sugary drink cup size policy

Abstract

In an attempt to fight the obesity epidemic, an unprecedented policy banning the sale of sugary beverages in containers over 16 ounces in selected public venues was proposed the city of New York. This policy is not without opposition from different sectors including the sugary beverage industry and civil organizations that portray it as a violation of consumers' rights to choose. We explore the likelihood of such policy to be successful in curbing the obesity epidemic from a Social Cognitive Theory perspective. © Penaranda et al.