Environmental policy enterprise as a competitive advantage

Abstract

Competitiveness belongs at a constantly changing market environment at the present time at the pillar requirements and therefore is regarded as one of the fundamental characteristics of the company. In difficult economic conditions, only the strongest enterprises will survive, so the issue of competition and competitiveness are actual and encourages the current pressure on controlling costs in enterprise in order to maintain competitive advantage. Environmental management is in the field of manufacturing and services one of the most effective tools of achieving the priority objective-minimizing the negative impacts of production activity to the individual components of the environment. Through environmental oriented management in a company it is required to carry out such activities in order to overcome the discrepancies among market, society and environment. Environmental management program allows increasing the economic efficiency of the business entity to get a new profit potential and improve the environmental profile of the company. A company anxious to succeed in foreign market is faced with more intense environmental certification requirements of quality products, manufacturing and services.