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Taming the beast

Automotive Industries AI (1999) 179(10) 75
DOI: 10.1177/030642209602500124
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Abstract

Wolfgang Reitzle aims to grow Ford's Premier Automotive Group without diluting the brands. And for his next act. . .

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APA

Gross, K. (1999). Taming the beast. Automotive Industries AI, 179(10), 75. https://doi.org/10.1177/030642209602500124

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