Journal Article

PENGARUH PRODUK, HARGA, PROMOSI DAN LOKASI TERHADAP KEPUTUSAN PEMBELIAN

  • Indriyani F
Ekonomi & Bisnis (2017) 16(1) 20-31
DOI: 10.32722/eb.v16i1.887
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Abstract

Penelitian ini bertujuan untuk mengatahui pengaruh produk, harga, promosi, dan lokasi terhadap keputusan pembelian. studi kasus pada konsumen Papapia Bogor

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APA

Indriyani, F. (2017). PENGARUH PRODUK, HARGA, PROMOSI DAN LOKASI TERHADAP KEPUTUSAN PEMBELIAN. Ekonomi & Bisnis, 16(1), 20–31. https://doi.org/10.32722/eb.v16i1.887

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