LIVONIAN IN THE LINGUISTIC LANDSCAPE

Abstract

In the context of endangered languages, the linguistic landscape is viewed as an effective way of expressing the symbolic value of a language and enhancing language awareness. It is an area where Livonian has been present only sporadically and with the activity of community members, their supporters, and local institutions over time. This article describes the path of Livonian to a more pronounced presence in the linguistic landscape and its possible significance in the language revitalisation process. This article also describes the laws defining the status and use of Livonian in the public space in Latvia as well as Livonian language practice, including a historical overview of the presence of Livonian in the linguistic landscape. This article also identifies the path for the inclusion of Livonian on official road signs, touching upon the formal and substantive arguments of institutions as well as providing insight into the necessity for the use of Livonian in the public space and the role of the linguistic landscape as a significant input both for language awareness in the community and for the strengthening of understanding of the benefits of multilingualism and multiculturalism in the general public.