Digital Technological Diversity: The Root Cause of Export Vulnerability for Enterprises in Adversity?

Abstract

There is no consensus in existing research on whether the application of digital technology diversification strengthens or weakens export resilience. This study fills this gap by exploring the influence mechanism of digital technology diversity on enterprise export resilience. Based on organizational inertia theory, dynamic capabilities perspective, and organizational learning theory, this study uses data from Chinese listed export manufacturing companies from 2019 to 2023 in order to empirically examine the relationship between digital technology diversity and enterprise export resilience. The results show that digital technology diversity significantly inhibits enterprise export resilience, supply chain finance plays a partially mediating role in this relationship, and digital interlock alleviates the inhibitory effect of digital technology diversity on supply chain finance. The findings provide guidance for the digital technology application strategy of export enterprises in adversity.