Social-media Usage, Self-Esteem and Self-concept in Young Adults

Abstract

Practice of using social media has accelerated since the last few years. This incredible rise in demand has considerably affected users lives, and this fact has drawn researchers’ attention (Guven, 2019). Usage of other social networking platforms e.g., Instagram, Twitter, and Snapchat, has increased drastically in young adults. This research was attempted to develop a quantitative study on social media by looking into its association with self-esteem and self-concept among Pakistani young adults. Sample of 100 students was selected from different universities of Lahore by using a random sampling technique. A demographic information sheet and three standardized questionnaires related to social media, self-esteem, and self-concept were used. Data were analyzed through SPSS. Regression and correlation tests were used. Findings indicated that usage of social media is a predictor of self-concept and self-esteem, so it was concluded that there is a strong positive association between social media usage, self-esteem, and self-concept among young adults. There are theoretical and practical implications for educators as they ought to indulge young adults in activities that may prevent themselves from spending unnecessary time on social media, and that would be beneficial for their physical and mental health.