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Social media management

Taylor and Francis, (2016), 247-263
DOI: 10.19030/ijmis.v20i2.9645
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Mayzlin, D. (2016). Social media management. In Advanced Database Marketing: Innovative Methodologies and Applications for Managing Customer Relationships (pp. 247–263). Taylor and Francis. https://doi.org/10.19030/ijmis.v20i2.9645

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