Manajemen Non-Digital Marketing di MI Darussalam 01 Kartasura

Abstract

Abstrak Kata kunci: Implementation, Religious activities, student moral The perpose of this research is to describe non-digital marketing management at MI Darussalam 01 Kartasura. This type of research is qualitative research. The data collection techniques used were observation, interviews and documentation. The subjects in this research were teachers and staff. The research results show that non-digital marketing management at MI Darussalam 01 Kartasura is quite good, seen from the high frequency of face-to-face meetings and the use of brochures which are considered effective in increasing the number of new students. However, there are weaknesses to this strategy.