GPR: Global Personalized Restaurant Recommender System Leveraging Billions of Financial Transactions

Abstract

In this paper, we demonstrate our Global Personalized Recommender (GPR) system for restaurants. GPR does not use any explicit reviews, ratings, or domain-specific metadata but rather leverages over 3 billion anonymized payment transactions to learn user and restaurant behavior patterns. The design and development of GPR have been challenging, primarily due to the scale and skew of the data. Our system supports over 450M cardholders from over 200 countries and 2.5M restaurants in over 35K cities worldwide, respectively. Additionally, GPR being a global recommender system, needs to account for the regional variations in people's food choices and habits. We address the challenges by combining three different recommendation algorithms instead of using a single revolutionary model in the backend. The individual recommendation models are scalable and adapt to varying data skew challenges to ensure high-quality personalized recommendations for any user anywhere in the world.