The role of written communication in international business relations: a cross-cultural perspective on business correspondence discourse

Abstract

This academic article explores the enduring significance of written communication within the context of international business relations. Emphasizing its pivotal role, the study investigates how written communication serves as a linchpin for organizing information, molding positive company images, and facilitating effective cross-cultural interactions. While underscoring the advantages of written communication, the article carefully acknowledges inherent drawbacks, including potential delays and associated costs. The research contributes valuable insights into the nuanced dynamics of written communication in the international business landscape, shedding light on its multifaceted impacts and the importance of considering both its benefits and limitations.