Continuance Intention on Using E-Payment in Hotel Business

Abstract

This study aims to analyze the continuance intention of using e-payment technology in the hotel business, focusing on sustainable usage. The research adopts a quantitative approach and includes 207 respondents who actively use e-payment technology. Random sampling is employed to ensure a representative sample. Data analysis is conducted using the SmartPLS application. The findings indicate a significant relationship between the desire and interest in using e-payment technology (continuance intention) and the sustainable utilization of e-payment technology. These results contribute to the understanding of the factors influencing the ongoing adoption and usage of e-payment solutions in the hotel industry. By investigating continuance intention and emphasizing sustainability, this research provides insights for industry stakeholders to implement and promote the long-term use of e-payments in payment transactions. Ultimately, this research contributes to the existing knowledge by shedding light on the importance of continuance intention and sustainability in the context of e-payment usage in the hotel business, offering opportunities for improved business operations and enhanced customer experiences in the evolving digital landscape.