Solving challenges and improving the performance of automotive displays

Abstract

As the number, size, and role of in-vehicle screens expand, more dynamic content rendering is needed to ensure that drivers accurately perceive display information, regardless of lighting conditions or individual vision issues, according to IRYStec, a Canadian-based start-up that specializes in perceptual display processing technology. Here, Tara Akhavan, the company’s founder and chief technology officer, and her team present a software solution that they say can improve user experience exponentially.