The Effects of Social Media Marketing on Business Performance of Supermarkets inTanzania

  • Swallehe O
  • Haule S
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Abstract

… supermarkets. The totals of 200 respondents were purposively selected from the supermarkets … relationship with business performance of the supermarkets (beta value 0.539, t=8.925, p…

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Swallehe, O., & Haule, S. D. (2021). The Effects of Social Media Marketing on Business Performance of Supermarkets inTanzania. Turk Turizm Arastirmalari Dergisi, 3(4), 234–249. https://doi.org/10.26677/tr1010.2021.906

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