The Analysis of Digital Provider Sentiment of 'by.u' on Google Play Which Uses the Support Vector Machine (SVM) Method

Abstract

The development of technology in the industrial revolution 4.0 is very rapid in various sectors in trade, communication and other sectors; both nationally and internationally. One of the fields, it is the telecommunications sector. Becoming one of the digital based providers of 'by.u' from Telkomsel which is the first digital operator in Indonesia. The algorithm testing uses Support Vector Machine (SVM) from 300 user review data applications. The 'by.u' review consists of 150 negative reviews; which refers to dislike or bad expressions. Next, 150 positive reviews; which refers the constructive suggestion or support the text in using Indonesian. The resulting model gets the results of testing accuracy by using Support Vector Machine with accuracy value shows that: 87.24