Business intelligence factors for decision making

Abstract

In today's business world, data has become a highly valuable asset. Companies that can effectively harness their data to gain insights and make informed decisions have a significant competitive advantage. This is where business intelligence and real-time analysis come in. The authors will discuss various business intel-ligence applications. Such studies, eg improv-ing competitive advantage through business intelligence, speed of innovation and quality of innovation in human capital and struc-tural capital are becoming increasingly rel-evant (Niwash et al., 2022). It also expands the scope of competitive intelligence to include a wide range of factors (Cekuls, 2022; Cekuls, 2015; Tsuchimot? & Kajikawa, 2022). In this issue, authors will explore the primordial role of business intelligence and real-time analysis for big data, using a finance-based case study. Authors will also investigate the mediating role of business intelligence on the relationship between critical success factors for business intelligence and strategic intelHgence and dis-cuss the application of business intelligence in decision making.