Journal Article

Santa Claus does more than deliver toys: Advertising's commercialization of the collective memory of Americans

  • Okleshen C
  • Baker S
  • Mittelstaedt R
Consumption Markets & Culture (2000) 4(3) 207-240
DOI: 10.1080/10253866.2000.9670357
N/ACitations
Citations of this article
15Readers
Mendeley users who have this article in their library.
Get full text

Cite

CITATION STYLE

APA

Okleshen, C., Baker, S. M., & Mittelstaedt, R. (2000). Santa Claus does more than deliver toys: Advertising’s commercialization of the collective memory of Americans. Consumption Markets & Culture, 4(3), 207–240. https://doi.org/10.1080/10253866.2000.9670357

Register to see more suggestions

Mendeley helps you to discover research relevant for your work.

Already have an account?

Save time finding and organizing research with Mendeley

Sign up for free