Factors Affecting Indonesia Student Choosing University and Industrial Engineering Study Program

Abstract

This research conducted to find factors affecting Indonesia student in choosing University and study program in Industrial Engineering a case study in a University, Bandung, Indonesia. Questionnaires were developed using 7 Likert's scale with 58 factors considered and distributed to first-year students in a university. Factor analysis and Reliability analysis were used to test the validity and reliability of the questionnaires. Multiple Regression Analysis used to find which factors have significant influences. The result showed that the model has R2 of 75,3% with eight factors considered as significant factors.