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The role of experiential marketing, destination brand image, and halal tourism products on tourists' revisit decision in halal tourism village

  • Andriani N
  • Kurriwati N
CRC Press, (2022), 172-175
DOI: 10.1201/9781003295952-44
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Abstract

… tourism activities following halal standards (Damanick & Weber 2016). The indicators of halal tourism product variables in this study include a) Halal … ; b) Halal amenities (some facilities …

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Andriani, N., & Kurriwati, N. (2022). The role of experiential marketing, destination brand image, and halal tourism products on tourists’ revisit decision in halal tourism village. In Contemporary Research on Management and Business (pp. 172–175). CRC Press. https://doi.org/10.1201/9781003295952-44

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