Tourist Attractions and Travel Decisions at Pemandian Air Hangat Candi Umbul Magelang

Abstract

This study aims to determine the relationship between tourist attraction and the decision to travel to Pemandian Air Hangat Candi Umbul Magelang and the extent to which the effective contribution of tourist attraction to the decision to travel to Pemandian Air Hangat Candi Umbul Magelang. This research uses a quantitative approach with Pearson's Product Moment correlation technique. This research was conducted at the Pemandian Air Hangat Candi Umbul tourist attraction, Magelang, Central Java, with the research subjects being visitors to the tourist attraction. The instrument in this study is a travel decision scale and a tourist attraction scale. This research hypothesizes that there is a positive relationship between tourist attraction and the decision to travel to Pemandian Air Hangat Candi Umbul, Magelang. The higher the tourist attraction score, the higher the decision to travel to Pemandian Air Hangat Candi Umbul, Magelang. On the other hand, the lower the tourist attraction score, the lower the decision to travel to Pemandian Air Hangat Candi Umbul, Magelang. The hypothesis testing results indicate a significant positive relationship between travel decisions and tourist attraction, with r = 0.534 and p<0,05. It means a positive relationship exists between the decision to travel and the tourist attraction to Pemandian Air Hangat Candi Umbul, Magelang. The practical contribution of tourist attractions to the decision to travel to Pemandian Air Hangat Candi Umbul, Magelang, is 28,5%.