The Development of Tik Tok’s Global Market

  • Ren Y
  • Qi W
  • Fan M
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Abstract

Tik Tok creates a worldwide mania, becomes one of the most popular and successful social media platforms. The success of Tik Tok cannot take place without its strong algorithm. In combination with knowledge of Business Analytics and Economics, this essay measures how Tik Tok develops its global market with statistical data. This study collected and analyzed people's experience of using Tik Tok through questionnaire surveys.. In the end, as a result, we conclude that Tik Tok's algorithm integrates CVM to maintain a wide customer base, then expands globally, and makes impacts on the economy.

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Ren, Y., Qi, W., & Fan, M. (2022). The Development of Tik Tok’s Global Market. In Proceedings of the 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021) (Vol. 203). Atlantis Press. https://doi.org/10.2991/assehr.k.211209.452

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