College Students’ Behavior Initiative, Psychological Availability, and Innovation and Entrepreneurship: The Mediating Effect of Interest Orientation

Abstract

The features of college students’ initiative character and psychological availability can generate great influence on their Innovative and Entrepreneurship (I&E). Relevant existing studies paid insufficient attention on the interest orientation management of college students’ I&E from the perspective of I&E education, and few of them viewed the problems of the behavior initiative and psychological availability of college students’ I&E from the perspective of individual student. To fill in these research blanks, this paper aims to analyze the relationship among behavior initiative, psychological availability, and I&E interest orientation of college students. At first, based on the evaluation data of the behavior initiative and psychological availability features of college students’ I&E, tags of their I&E behavior were created, and the behavior preferences of their I&E were predicted based on the machine learning algorithm. Then, the prediction results of I&E interest were tested using the mediating effect method, and it’s found that when behavior initiative and psychological availability features affect college students’ I&E performance, interest orientation plays a mediating role in the process. The experiment verified the effectiveness of the proposed prediction model and gave the analysis results of the mediating effect.