Partner trust evaluation method of virtual enterprise

Abstract

Post-crisis era, the trust and reputation problems in the cooperative enterprises have highlighted the risk of virtual enterprise, Virtual Enterprise trust evaluation model is presented based on QFD method, trust evaluation set and trust evaluation grades at first. Then, project schedule optimal model base on reputation is given integrating push and pull inventory mechanism which reflects that reputation is the center of modern management concepts according to the principle of maximizing long-term interests. Finally, the relative optimal algorithm is discussed for implement during partner selection and profits distribution of virtual enterprise. Furthermore, decision-making model is given by Reputation-based incentive mechanisms. © 2012 Asian Network for Scientific Information.