GLOBAL AND LOCAL: SOCIO-CULTURAL ASPECT

Abstract

The article deals with the problems of socio-cultural changes associated with globalization processes. The sociocultural approach explains the trends in the transformation of the sociocultural space, sociocultural environment. In the context of globalization, a paradigm of nonlinearity, locality in the sphere of sociocultural life is being formed. One of the main tools of globalization is sociocultural expansion, which contributes to the unification of sociocultural development. The combination of the global and the local in the evolution of the sociocultural sphere creates a dual situation in the anagenesis of the sociocultural space. Globality enhances the impact of liberal-modernist values. Locality favors the preservation of the influence of traditional and conservative values. The vector of socio-cultural development of Russian society has not been determined.