Abstract
This paper documents key aspects in the CSR implementation via the buy-one give-one business model and analyzes the collective value that derives from the consumption of buy-one …
Cite
CITATION STYLE
APA
Chang, A., Lo, W., & Lee, S.-Y. (2016). Heightened Corporate Social Responsibility: Insight from the Evolving Value Creation of Buy-One Give-One Model. Journal of Small Business and Entrepreneurship Development, 4(2). https://doi.org/10.15640/jsbed.v4n2a2
Register to see more suggestions
Mendeley helps you to discover research relevant for your work.
Already have an account? Sign in
Sign up for free