SERBIAN CREATIVE INDUSTRIES – STUDY METHOD

Abstract

Cultural industries are sector of high importance that produce tangible and intangible artistic and creative products. Creative industries have the ability to change the image of a city or country, making them more attractive to companies from other sectors. The creative industries sector is becoming an increasingly important component of the Serbian economy. The Government of the Republic of Serbia in 2018 established the Council for Creative Industries. During 2019, the national platform Serbia Creates was established. The largest exports of the domestic creative industry are recorded in the software industry, followed by the film industry, multimedia, video advertising as well as the printing industry and architectural works. The Strategy of Smart Specialization of the Republic of Serbia (4S) was adopted in 2020. Creative industries in Serbia are one of the key drivers of technological progress and long-term development.