Analysis of the Economic and Environmental Benefits through the Reverse Logistics for Retail

Abstract

The growing consumption has generated a lot of waste to be discarded and consequently raise the degree of pollution of the planet. In this sense, this research aims to analyze the environmental gains with the practice of reverse logistics in retail and quantify cardboard and plastic volumes that ceases to be disposed in landfills. To quantify the environmental gain, Wuppertal method, which quantifies the non-contaminated waste, was used to measure the economy of water and air by the interviewed companies. This research was raised the volume of waste recycled by four Brazilian supermarkets. The volume generated is representative and the environmental gains are evident. Results show that within the retailing reverse logistics is a practice that adds value and creates sustainability in jail on other processes connected to it.