Conference ProceedingsOPEN ACCESS

CORPORATE IMAGE AND CUSTOMER LOYALTY IN THE DENTAL HEALTH SECTOR

  • Köseoğlu A
  • et al.
Conference Proceedings (part of ERAZ conference collection) (2019) 41-47
DOI: 10.31410/eraz.2019.41
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Abstract

… For our purpose, we define customer loyalty as a patient’s favorable attitude toward a dental health center that results in repeat-visiting behavior. Antecedents to customer loyalty come …

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APA

Köseoğlu, A. R., & Mutlu, H. M. (2019). CORPORATE IMAGE AND CUSTOMER LOYALTY IN THE DENTAL HEALTH SECTOR. In Conference Proceedings (part of ERAZ conference collection) (pp. 41–47). Association of Economists and Managers of the Balkans, Belgrade, Serbia. https://doi.org/10.31410/eraz.2019.41

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