Article

Attention seeking

Dairy Industries International
DOI: 10.4324/9781315833347-20
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Abstract

Ice cream is losing the battle for attention in today's consumer marketplace and needs to look at new ways to innovate.

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APA

Styles, P. (2003, October). Attention seeking. Dairy Industries International. https://doi.org/10.4324/9781315833347-20

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