In this paper, examined are the three broad issues related to ISO 9000. These are: (1) European competitiveness, (2) the market perception of the company's fitness, and (3) the status of the organization's internal health.
CITATION STYLE
Rabbitt, J. T., & Bergh, P. A. (1994). Introduction to ISO 9000. I & SM, 21(4), 36–38. https://doi.org/10.4011/shikizai1937.68.344
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