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Peran Brand Likeability dalam Memoderasi Hubungan antara Ekuitas Merek dan Kinerja Merek pada Bank Syariah

  • Alisa Z
  • Firmansyah E
BISNIS : Jurnal Bisnis dan Manajemen Islam (2020) 8(2) 171
DOI: 10.21043/bisnis.v8i2.8058
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Abstract

… Peran Brand Likeability dalam Memoderasi Hubungan antara Ekuitas Merek dan Kinerja Merek pada Bank Syariah. Ziyan Sakinah Alisa, Egi Arvian Firmansyah. Abstract. This research aims to find the effect of brand equity towards …

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APA

Alisa, Z. S., & Firmansyah, E. A. (2020). Peran Brand Likeability dalam Memoderasi Hubungan antara Ekuitas Merek dan Kinerja Merek pada Bank Syariah. BISNIS : Jurnal Bisnis Dan Manajemen Islam, 8(2), 171. https://doi.org/10.21043/bisnis.v8i2.8058

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