Sports club management and social capital

Abstract

[Purpose] The purpose of this study was to find out whether they can contribute to the revitalization of urban communities. [Methods] This study conducted in-depth interviews and focus group interviews to collect qualitative data. The collected data were analyzed through the domain analysis and the classification analysis. [Results] The roles of sports club managers in leadership and network intermediaries were very important in the accumulation of social capital. The formation of staff members who work for the managing and activating sports clubs has created trust and satisfaction with the sport. Their activities contributed to the formation of social capital in sports clubs and played an important role in revitalizing sports clubs. [Conclusion] Sports club managers performed important roles in building trust and network with the club members and even other clubs through their leadership. These management activities are possibly contributed to the creation and accumulation as social capital. Therefore this research also showed the possibilities of extension to local community of the social capital through sports clubs.