Journal ArticleOPEN ACCESS

The Awareness of "Buy Muslim First” (BMF) Campaign: The Perspective of Muslim Students

  • Wan Omar W
  • Muhamad R
  • Hamid R
  • et al.
International Journal of Academic Research in Economics and Management Sciences (2022) 11(3)
DOI: 10.6007/ijarems/v11-i3/14749
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Abstract

… This is closely related to Muslim commodity on Halal's primary … halal awareness, health, and perceived value showed a significant and positive influence on purchase intention of Halal …

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APA

Wan Omar, W. M., Muhamad, R., Hamid, R., Mat Zin, S., & Mohd Paudzi, A. S. (2022). The Awareness of "Buy Muslim First” (BMF) Campaign: The Perspective of Muslim Students. International Journal of Academic Research in Economics and Management Sciences, 11(3). https://doi.org/10.6007/ijarems/v11-i3/14749

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