A Comparative Study of Conceptual Metaphors in English and Chinese Economic News Headlines

Abstract

This paper is aimed to comparatively analyze metaphors in English and Chinese economic news headlines, to announce the pervasiveness of metaphors in economic news headline and to find out the similarities and differences of conceptual meta- phors between English and Chinese. Due to the common cognitive basis, the sub- metaphors are basically the same in the presence of Chinese and English news headlines. However, conceptual metaphors vary from Chinese to English news deadlines because of the different cultural, natural, and physical environment. There- fore, it is necessary to take these factors into account when understanding Chinese and English news headlines.