The moderating role of trust in government adoption e-service during Covid-19 pandemic: health belief model perspective

Abstract

The present paper discusses the influence of factors in the health belief model (HBM) on adopting government e-services during the Covid-19 pandemic in Indonesia. Furthermore, the present study demonstrates the moderating effect of trust in HBM. Therefore, we propose an interacting model between trust and HBM. A survey of 299 citizens in Indonesia was used to test the proposed model. By using a structural equation model (SEM), this study found that the HBM factors (perceived susceptibility, perceived benefit, perceived barriers, self-efficacy, cues to action, health concern) significantly affect the intention to adopt government e-services during the Covid-19 pandemic, except for the perceived severity factor. In addition, this study reveals the role of the trust variable, which significantly strengthens the effect of HBM on government e-service.