Coopetition at elevator pitch events? A case study of micro-activities at a business innovation event

Abstract

Although coopetition studies often focus on innovations and knowledge creation, these studies often ignore three perspectives: coopetitive micro-activities, short-term coopetitive activities and short-term coopetitive micro-activities, especially as sources of innovations. This study takes the initiative to fill this gap using a case study example of the first (elevator) pitch event held in Finnish Lapland. The outcomes imply that management and innovation studies should also consider the importance of short-term innovation events and micro-activities in the coopetition and knowledge creation processes. These types of short-term collaborative and coopetitive micro-activities and practices might have long-term effects in the innovation paths of business.