Abstract
… Public relation crisis management has been an important research task in the modern management. Starting from the harms of the public relation crisis, the causes, management methods and principles of the public relation crisis are analyzed in this article. For public relation …
Cite
CITATION STYLE
APA
Sun, L. (2010). Analysis of Management Strategies of Corporate Public Relation Crisis. International Journal of Business and Management, 5(3). https://doi.org/10.5539/ijbm.v5n3p171
Register to see more suggestions
Mendeley helps you to discover research relevant for your work.
Already have an account? Sign in
Sign up for free