Analysis of Rice Profitability and Marketing Chain: A Case Study of District Sukkur Sindh Pakistan

Abstract

The purpose of this study was to investigate rice profitability and marketing in taluka Pano Akil district Sukkur Sindh. This study was based on primary data, which was collected from rice farming in study area. Analysis was done by using statistical technique like means, comparison of means and frequency distribution etc. Results shows rice farmer's on average per acre spent a total cost of production of Rs.41910.00, this included Rs.15200.00, Rs.2350.00, Rs.2900.00, Rs.7460.00, Rs.7400.00 and Rs.6600.00 on fixed cost, Land preparation, Seed and sowing, Farm inputs, Harvesting and threshing marketing costs respectively on capital inputs. Rice farmers on average per acre gross return of Rs.80200.00, Rs.70200.00 on rice grain and Rs.10000.00 on straw in taluka Pano Akil district Sukkur Sindh. The rice farmers on an average per acre earned during study, Rs.38290.00 on net income, Rs.80200.00 on gross income and Rs.41910.00 on total expenditure in taluka Pano Akil district Sukkur Sindh. Rice farmers on an average per acre gross income Rs.108400.00 and total expenditure is Rs.68310.00 in taluka Pano Akil district Sukkur Sindh area therefore they availed input output ratio of 1: 1.58 from rice growing in the study area. The selected rice farmers on a net income per acre earned Rs.38290.00and total expenditure Rs.41910.00 in taluka Pano Akil district Sukkur Sindh area therefore, they availed input output ratio of 1:0.91 from rice growing in the study area.