Effective Communication: A Stimulant to Employees’ Performance in an Organization

Abstract

Communication is a corporeal part of everyday life. People see communication differently in their own perspective. Some may regard it as an act, a way of expressing eloquent ideas to others; some use it as a way of earning a living, like being in customer service sector; while some people may treat it as a therapeutic way of just sharing personal thought to someone dear to them. Many industrial disputes originate due to failure in communication. Hence, it is important to stress that in communication, emotions, environment, psychological and technical characteristics of the medium is relevant to enhance the organizational performance. This paper is however aimed at examining effective communication as a stimulant for employees’ performance. To achieve this, statistical tools of descriptive and inferential tools of Chi-square and correlation were employed on 40 sampled respondents from employees of International Breweries Plc, Ilesha, Osun State, Nigeria using stratified random sampling technique. The analysis showed that effective communication stimulates decision making process, encourages effective communication among employees, and that there is the presence of effective communication in International Breweries Plc, Ilesha, Osun State Nigeria. It is thereby recommended that the management should maintain and proffer more communication strategies between them and the workers.