Do organisational innovations have impact on launching new products on the market?

Abstract

The main purpose of this paper is to define which organisational innovation concepts have the more significant impacts when launching new products on the market. We present an overview of 22 organisational innovative concepts used in Slovenian manufacturing companies. The results are based on data from a sample of 89 manufacturing companies, obtained within a European manufacturing survey (EMS). A detailed analysis based on correlation and regression analysis was performed on more frequently used organisational innovative concepts, where we found interdependence between these concepts. There were significant correlations between organisational innovation concepts such as total quality management (TQM) and total productive maintenance (TPM); task integration and total productive maintenance; methods for continuous improvement (CIP) and total productive maintenance. We also found out that the more complex is the product the use of the majority of organisational innovation concepts has a greater impact. The results showed that the use of selected organisational innovative concepts had a positive impact on launching new products on the market. Multiple regression analysis and correlation analysis showed that the organisational innovative concept TQM, task integration, ISO 9000 and CIP had a significant positive impact on launching new products on the market.