The media agenda-setting on Indonesian forest fires: Content analysis study on three Indonesia online news media

Abstract

The news regarding Indonesian forest fire has become an international concern regarding its huge catastrophe. Indonesian citizens share the suffering of the disaster and their experience through the news. However, Indonesian media reports the news of forest fire in a different way related to their respective media agendas and the adoption of Industry 5.0 cultures. The study of news construction of mass media on forest fires is crucial because it relates to government policymaking. This research aims to determine the media agenda in constructing forest fires that occur in Indonesia related to the development of Industry 5.0. It applies a mixed-method of qualitative content analysis of published news during October 2019-January 2020 and newsroom ethnography of three national online news media. Media agenda-setting factors observed in univariate analysis are news focus, news sources, forest fire-prevention, the impact of a forest fire, and the event of a forest fire. This paper is a working paper and has not yet concluded the results because it needs further investigation on newsroom ethnography. However, preliminary findings indicate that there are different agenda-setting for each media studied.