Mobility-as-a-Service (MaaS): Comparative analysis of country-specific offerings between Germany and China

Abstract

This study focuses on mobility-as-a-service (MaaS) and services. The country-specific differences, which relate to mobility behaviour and supply, as well as the importance of MaaS in Germany and China, are summarised and illustrated by: that the development of MaaS by analysing the current state of mobility offers in Germany and China must be closely compared. With the help of service-dominant logic, self-determination theories and cultural dimensions theory, customer wishes and mobility behaviour are taken into account and discussed in the development of the MaaS, so that one can explore how MaaS responds accordingly and how such offers change. Today's services on the market are presented and summarised, they are public transport, biking, car, ride-sharing, etc. Furthermore, the importance is to be analysed by examining the influence and synergy of the MaaS on the micro, meso and macro levels. The reasons for country-specific differences and own development problems can then be discussed. Finally, the trend towards future development is based on the previous analysis and some recommendations are to be offered for the optimisation of the MaaS offers and their implementation.