Reporting of Objective Color Measurements

  • McGuire R
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Abstract

The analysis of color is frequently an im- portant consideration when determining the efficacy of a variety of postharvest treat- ments. Consumers can easily be influenced by preconceived ideas of how a particular fruit or vegetable should appear, and mar- keters often attempt to improve upon what nature has painted. In spite of the signifi- cance of color in our work, however, many researchers continue to analyze this charac- teristic inappropriately. The confusion that results is unnecessary; easily computed and readily understood measures are available to clarify color descriptions for researchers and marketers alike.

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APA

McGuire, R. G. (2019). Reporting of Objective Color Measurements. HortScience, 27(12), 1254–1255. https://doi.org/10.21273/hortsci.27.12.1254

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