Unlocking Adaptive User Experience with Generative AI

Abstract

Developing user-centred applications that address diverse user needs requires rigorous user research. This is time, effort and cost-consuming. With the recent rise of generative AI techniques based on Large Language Models (LLMs), there is a possibility that these powerful tools can be used to develop adaptive interfaces. This paper presents a novel approach to develop user personas and adaptive interface candidates for a specific domain using ChatGPT. We develop user personas and adaptive interfaces using both ChatGPT and a traditional manual process and compare these outcomes. To obtain data for the personas we collected data from 37 survey participants and 4 interviews in collaboration with a not-for-profit organisation. The comparison of ChatGPT generated content and manual content indicates promising results that encourage using LLMs in the adaptive interfaces design process.