Which theory of communication is “political correctness”?

Abstract

The paper focuses on ‟political correctness”, which has become a late 20th century catch-phrase in Western European and North American liberal democracies but also  has found currency in the political climate of the Asian and Eastern countries. A historical and multi-cultural review is intended as an introduction to a broader philosophical analysis of the Marxist backgrounds of political correctness and its neo-Marxist theoretical correctives in Jürgen Habermas’s theory of communicative action. My aim is to draw out both the educational and cultural implications of laying out the ethos of contemporary discourse on the foundations of the evolving dynamics of the rhetoric of political correctness.