How does the User Type Affect the Acceptance of Digital Innovation on the Job: Research in Progress

Abstract

Digital technologies promise greater effectiveness and higher productivity for companies. The question of the factors influencing the success of such technologies has long been a subject of research. However, these factors seem to be depending on the user type. This paper handles the case of the implementation of a new mobile application to support distinct work processes and presents preliminary results. A total of two field observations and 22 interviews were conducted to create a framework that promotes the development of digital innovations by systematically identifying characteristics that improve the adoption rate.