A review of scale development practices in nonprofit management and marketing

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Abstract

We describe a set of recommended practices for scale development research in nonprofit management and marketing. General process issues are described followed by recommendations for EFA and CFA components of scaling research. Implications for researchers, journal editors and reviewers are discussed.

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Wymer, W., & Alves, H. M. B. (2012). A review of scale development practices in nonprofit management and marketing. Economics and Sociology. Centre of Sociological Research. https://doi.org/10.14254/2071-789X.2012/5-2/11

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