ANALISA BULLWHIP EFFECT PENGADAAN STOCK FRANCHISE AYAM SABANA

Abstract

The COVID-19 pandemic made some companies must pay attention to all their business needs appropriately and measurably.Strategic use in some companies there are maing the limited on the stock supply, it is expected to reduce the losses that will be experienced by business people. The Sabana franchise has problems in determining the optimal safety stock so that there is no bullwhip effect in the supply chain for these raw materials. The losses caused by the bullwhip effect are not only on product availability but also on storage costs in manufacturers or retailers. The purpose of this study is to determine the value, causes, and proposed solutions to reduce the occurrence of the Bullwhip Effect and can optimally forecast inventory requirements using the Single Exponential Smoothing method.