Results-Based Organization Design for Technology Entrepreneurs

Abstract

Faced with considerable uncertainty, entrepreneurs would benefit from clearly defined objectives, a plan to achieve these objectives (including a reasonable expectation that this plan will work), as well as a means to measure progress and make requisite course correc- tions. In this article, the author combines the benefits of results-based management with the benefits of organization design to describe a practical approach that technology entre- preneurs can use to design their organizations so that they deliver desired outcomes. This approach links insights from theory and practice, builds logical connections between en- trepreneurial activities and desired outcomes, and measures progress toward those out- comes. This approach also provides a mechanism for entrepreneurs to make continual adjustments and improvements to their design and direction in response to data, custom- er and stakeholder feedback, and changes in their business environment.