Modern information systems as a marketing tool in the development of a tourism business

Abstract

This scientific and theoretical article is devoted to the consideration of the problem of the tourism which can be called one of the most innovative and automated industries in the modern economy. To simplify complex processes in the tourism industry, there are many innovative and high-tech tools that are constantly updated focusing on the needs of the audience and changing in accordance with them. The novelty of the article is due to its applied orientation.